James Cavallo:
Personal branding
This is a gallery of the personal branding efforts I have undertaken to develop myself as a cohesive brand that is recognizable through its aesthetic properties and unified in both treatments and message. 
Person Logo
I designed my logo with the intention of creating a simple but refined looking logo that would really communicate the level of quality and attention to detail that goes into every single one of my designs. Drafting this logo took a matter of 3 weeks going through countless iterations until I landed at my final design solution. 

Business Card
my business cards are designed to fall directly in line with my senior year warm geometric aesthetic that I am using for  other personal branding projects. It's aim is to be eye-catching and unique to potential employers making use of the black background high contrast with white text and flashes of warm colors to draw the viewers eye right into the information. 


Portfolio Book
My porfolio book was also designed to fall directly in line with my senior year warm geometric aesthetic that I am using for all of my design solutions and other personal branding projects.